Branding Your Social Media Profiles

Your Profile Image

Your picture is kind of like your logo. Everybody will instantly recognize your brand when they see it. Make it something that looks natural. A head shot that shows part of the neck and shoulders is always good. It shouldn’t be too big or small. Use the same photo for all of your social media profiles. If you have others that you’d like to use, put them in your albums. Try not to change your profile picture and if you do, don’t do it often.

Logos really aren’t appropriate for a personal profile. Remember that it’s you and not your company that you should be branding. If it’s a Facebook fan page or a brand page on LinkedIn, logos are fine, but for your personal profile, stick with a picture.

Consistency is Key

Most social media sites allow you to customize your profile. You should by all means do this. Use the same design patterns and colors that you use on your website. A great way to do this is to take the horizontal banner of your site and make a vertical version for your social media profiles. This will keep a consistent picture of your brand going for your followers.

Consistency is also very important with your profile information. Each profile should have the same basic information written in the same general tone. This makes you appear reliable and trustworthy. Some sites like Twitter don’t allow you as many words in your profile, so create a shortened version with just the most essential information.

Never leave your social media profiles incomplete. Fill out everything. If it’s incomplete, this means that you don’t have much to say about yourself. It may also make you look lazy. You should be giving people as much information as possible.

Connect all of your social media profiles as well as your website. This helps people understand that it’s you they’re connected with. It affirms that you’re the brand they know and love. It also offers more touch points for you and your customers.

What to Write in Your Social Media Profiles

Your social media profiles should be consistent, but there’s one area where you should mix it up, and that’s content. Each social media site has certain types of content that it likes. Twitter and Facebook like off-the-cuff comments and personal updates. Networks like LinkedIn and Google+ are more professionally oriented. People on those sites like news stories and helpful tips. It’s okay to cross-post your posts, but it’s better if you can customize. It’s also nice to offer something different on each social media site because many of your fans will be the same everywhere.

Whenever you’re using social media, you should always be on-brand. Be mindful of what you do because you never know who will see it. Follow all social media etiquette and keep things positive. You should show your unique personality, but always consider how your actions will look to your fans. Maintain a high level of professionalism. People will learn to trust you and follow you through all the different Social channels if you just be yourself.

It’s very important that you start to capture the email address’s all of your leads as they follow your brand so you can stay in contact with them and build that ever lasting relationship with them. The easiest way to do that is to have a capture page set up on your Social Media platforms.

Below is the one that I use. It is by far the easiest capture page to set-up. Go ahead and check it out. Without this one tool, you will be missing out on building your list of customers.

http://www.makemoneywithwill.com

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How Landing Page Monkey Simplifies Your Business

How Landing Page Monkey Simplifies Your Business

Landing Page Monkey is a game changer.

That sounds like a bold statement. But once you put Landing Page Monkey to work for you, I think you’ll agree with that statement. That’s because this app gives you a quick and easy way to make high-impact landing pages.

Now, most people start out using Landing Page Monkey to create their basic opt-in pages. For example, they’ll set up a page with an opt-in form, along with a freebie to entice people to join the mailing list.

This is an absolutely fantastic way to use the app, because Landing Page Monkey was designed to create pages that grab your visitors’ attention. Just use the app to quickly add a background video to your lead-magnet page, and you’ll stop a busy visitor in his tracks. Add animation to your opt-in box, and you’ll impress your visitors with your polished, cutting-edge lead page.

End result? A better conversion rate and a bigger mailing list for you.

But even though you could put Landing Page Monkey to work for you all day long building these sorts of profitable opt-in pages, that’s really just scratching the tip of the landing-page iceberg. Landing Page Monkey is an absolute workhorse, and it can just as easily create a variety of high-impact pages for you. Take a look at these ideas…

Sales Pages

You can use Landing Page Monkey as a sales page, and it works particularly well as a demo page when you set the demo video up as the background video. Let me show you a great demo of this sort of page: http://clika.pe/l/13/109/. It gives you some ideas for your own business, doesn’t it?

Another way to do it is to put a static graphic as a background image, and insert your sales video into the box. Here’s a demo: http://clika.pe/l/13/91/.

Webinar Registration Pages

Do you ever run webinars, or do you plan on doing so in the future? If so, then you can use Landing Page Monkey for your registration pages. Landing Page Monkey can create a fantastic sales and registration page for your free webinars. This page will be unlike anything your competitors are putting out. Use the right copy in combination with Landing Page Monkey’s high-impact page design, and you’re sure to fill up your webinar’s virtual seats.

Exit Pages

If you have a typical website, then up to 99% of your traffic leaves your sales page without buying anything. A good chunk leaves your blog pages without even clicking on anything. If you don’t get these visitors on a mailing list, then you’ve lost a big income opportunity.

Let Landing Page Monkey start capturing those visitors by creating a slick opt-in page with a free offer. Better yet, use LPM alongside http://www.CatchaMonkey.com to quickly and easily redirect all your exit traffic to your high-converting opt-in page. You’ll be amazed at how much revenue this simple step adds to your bottom line.

Contest Registration Pages

If you hold any sort of contests, then Landing Page Monkey can make it easy for you to get contestants registered by creating a contest landing page. You might even include a background video on the page showing some of the prizes contestants could win if they enter by signing up.

Information Request Forms

Here’s a twist on a regular lead-magnet page. Instead of offering a free downloadable video, software or other digital product, you can offer an “information packet” through the postal mail.

For example, if you sell vacation packages, you can offer a “vacation guide” in the mail. This might be a hard copy book or even a DVD.

The idea is that not only do you get your prospect’s email address, but you also get their postal address as well. Simply add a few custom fields to your autoresponder form, fire up Landing Page Monkey, and in just minutes you’ll have a beautiful, professional landing page to start collecting your leads.

Rebate Processing Forms

Still another way to use Landing Page Monkey is by creating a rebate processing form on your site. Add custom fields to your autoresponder so you can collect your customer’s receipt number and other relevant information, and then let Landing Page Monkey create the landing page for you. It’s easy, it’s effective, and this strategy is sure to boost conversion rates.

Conclusion

So you just learned about seven different types of pages you can create super-fast with Landing Page Monkey. But this isn’t an exhaustive list by any means. Just look at your own business – any time you need to capture any sort of information onto a mailing list, Landing Page Monkey can create the page for you.

It’s fast, it’s easy and it’s profitable – so log into your Landing Page Monkey dashboard today and see how many high-impact pages you can create before the day is through!

http://www.makemoneywithwill.com